The Citizen Watch Guide

Citizen is a Japanese watch company that’s known for being well-built, using solid materials, stunningly good quality assurance, and being astoundingly affordable. 

On top of all those things, they’re also renowned for their innovations in watchmaking. In some ways, Citizen watches are right up there with their fellow Japanese brand Seiko in driving the art forward with their experiments and breakthroughs. 

For instance, the Citizen Chronomaster line is, unofficially at least, the most accurate quartz-crystal watch of all time. They’re within 5 seconds of accuracy over the course of an entire year of operation, which is almost unbelievable. 

Additionally, in 1959 they launched a dive watch called the Parawater, which was Japan’s first fully-waterproof watch. They followed that a few decades later with the 1300m Professional Diver’s watch, the most pressure-resistant watch in the world at the time. 

However, it’s the Eco-Drive that’s garnered the most attention, and it continues to, er, drive Citizen’s success and admiration amongst today’s most fervent luxury watch collectors. 

The Eco-Drive is essentially a solar power mechanism that lives just under the dial and turns light into power. This is then used to keep the watches running, well, indefinitely. As long as there’s available light to keep a charge, that is. 

It’s an innovation that’s both sustainable and convenient, using a readily available natural resource to power a watch without the wearer ever having to worry about keeping it wound or changing batteries. 

The truly astonishing part about innovations like the Eco-Drive is how Citizen has managed to produce and sell these inventive and high-quality watches for such affordable prices. It’s very rare that you’ll find one that costs more than $1000, and they can often be had for much less than that. 

Of course when you factor in the savings you get by purchasing through WatchMaxx, the prices on these wonderful pieces truly can’t be beat. 

Let’s take a look at some Citizen watches that we have in stock and ready to ship. 

Eco-Drive Carson Blue Dial Stainless Steel Men's Watch

For the man whose style is defined by timeless reliability and effortless grace, the Citizen Eco-Drive Carson Dress Watch is the essential companion. The true heart of this watch lies in its captivating deep blue dial, a color reminiscent of the ocean's calm, reflecting light beautifully beneath the scratch-resistant sapphire crystal.

Set against this rich backdrop are luminous silver-tone hands and elegant stick markers, offering exceptional clarity and a distinguished appearance. The watch sits perfectly on the wrist with a sophisticated 42mm polished stainless steel case and a meticulously finished bracelet featuring both brushed and polished textures.

Powered by Citizen's revolutionary Eco-Drive Quartz movement, this timepiece draws energy from any light source—never needing a battery—making it the ultimate blend of classic dress styling and modern, sustainable engineering. With practical features like a date window at 6 o'clock and a robust 100-meter water resistance, this watch transitions seamlessly from the boardroom to a weekend escape, always signaling refined taste.

Save 65% on your Citizen Eco-Drive Carson Blue Dial when you order from WatchMaxx today. 

Axiom SC Black Dial Gold Tone Stainless Steel Men's Watch

The Citizen Axiom SC Chronograph is engineered for precision, representing the "golden standard" of high-performance timekeeping. This timepiece asserts dominance with its 43mm structure fully clad in brushed yellow gold PVD-coated stainless steel, a finish that signifies excellence and enduring strength.

Functionality takes center stage on the technical black dial, which hosts a fully equipped chronograph movement with three dedicated sub-dials for measuring elapsed time, turning the watch into a powerful precision instrument. Driving this machinery is the remarkable Eco-Drive technology, ensuring consistent, reliable power drawn from any light source, while the scratch-resistant sapphire crystal guarantees crystal-clear readability.

With a staggering 500 meters of water resistance, the Axiom SC is more than just a watch; it's a rigorously built tool for the man who lives by the metrics of performance and demands absolute reliability, whether timing a lap or making a statement.

We have the Axiom SC Black Dial in stock at WatchMaxx. Get yours now!