We’re always talking about watchmakers with a 100+ year pedigree, founded by folks who lived back when electric lights were still an astounding innovation.
Well, Bell & Ross is just a fledgling company in comparison, but they’ve made some major waves nonetheless.
Founded in 1992 by a pair of French university students and lifelong friends, Bruno Belamich and Carlos A. Rosillo, Bell & Ross began with a simple philosophy that would go on to define all of their watches: Function shapes form.
The pair wanted to make watches that could actually be used by professionals in extreme conditions. For example, their early models included the Space 1, which was the first automatic chronometer worn in space, and the protective wrist armor piece known as the Bomb Disposal Type.
As the company grew, they began utilizing the expertise of professional pilots, divers, bomb disposal professionals, and even astronauts in the design and testing of their watches to ensure maximum performance under pressure. And we’re not talking pressure as in your boss needs that article written before you leave for the day at 5:30. We’re talking pressure as in a 4G inverted dive in an f-14 Tomcat while some bogies in Migs are playing cat and mouse.
Top Gun lore aside, that’s not much of an exaggeration. Among the company’s illustrious list of clients are the Lafayette Escadrille, the Space Lab Mission, and of course the French Air Force.
Of course, that’s not to say you have to be somebody who isn’t happy unless you’re going Mach 2 with your hair on fire to appreciate the elegance of a Bell & Ross watch. They’re as handsome to look at as they are functional.
Let’s take a look at some examples, all of which are in-stock and ready to ship here at WatchMaxx.
Bell & Ross pieces are generally in one of two categories of model – The Vintage models and the Instrument models.
The Vintage style is one that pays tribute to key eras of aeronautics, featuring a traditional round case, a very legible face, and a usually simplistic design that places functionality above all else.
For Instance:
This BR V2-92 Aeronavale is about as classic as it gets. Large, easy-to-read rose gold-tone hour markers and hands stand out beautifully against the deep blue dial, while the uni-directional rotating bezel adds practical functionality for timing. There’s also a subtle date display between the 4 and 5 o’clock positions, blending seamlessly into the sleek design.
The look overall is classy and minimal, with a 41mm stainless steel case paired with a blue leather strap for versatility that works for any occasion. Powered by an automatic self-winding movement with a 38-hour power reserve, it’s as reliable as it is stylish. Since this is a Bell & Ross, those occasions could theoretically include the most extreme situations you can think of, like skydiving out of a UFO or something equally adventurous.
You can get this BR V2-92 Aeronavale Blue Dial today at WatchMaxx.
The Vintage models also come in the form of chronographs, like this BR V2-94 Garde Cotes.
We’re really struck with this model in particular because of the brilliant use of orange accents around the perimeter of the matte grey dial and on the sub-dials. While it’s true that the watchmaker always prizes functionality first, that doesn’t mean they can’t get a little wild with their aesthetics every so often.
The BR V2-94s are true pilot watches, with all the utility an aviator could ever hope for built into the incredibly tough stainless steel cases. Tachymeter, stopwatch, screw-down crown, and a durable scratch-resistant sapphire crystal—this baby is ready for Mach 5 luxury. Powered by the Bell & Ross Calibre BR-CAL.301 engine with a transparent case back showcasing its mechanics, it’s a testament to both precision and style.
You can get your BR V2-94 Garde Cotes Automatic today at WatchMaxx.
The Instrument style watches are aesthetically inspired by the circle-square-style clocks from airplane cockpits. Their look is instantly recognizable and, if you ask us, incredibly cool.
This BR 03-92 Diver Blue features a brushed stainless steel square case with a circular dial of the deepest oceanic blue at its center. The design as a whole is so stunning that it’s hard to peel our eyes away from it, but it gets even better when you take a closer look.
The four screws at the corners of the square are a trademark of these Instrument models, and they’re particularly striking in the stainless steel aesthetic. The dial itself is, as usual with Bell & Ross, completely flawless and clean in its design. The blue rubber strap ties everything together perfectly.
Buy your BR 03-92 Diver Blue Automatic today at WatchMaxx.
On the other hand, we have this BR 05 which is, well, about as minimal as you can possibly get. In fact, there are exactly two shades represented throughout the entire watch: Grey steel and black rubber, and we love it.
There probably isn’t a force on earth that can damage this thing, and the look will go with any outfit you can throw together. For instance, a wetsuit, a space ranger uniform, a race car driver jump suit, etc. It would certainly work with more traditional things like shirts and pants and all that, but wouldn’t you feel kind of boring wearing this if you weren’t about to put yourself into some sort of extreme situations involving heroics and action?
Though, now that we think about it, those dinner parties with the in-laws can involve a healthy amount of danger.
Regardless, this watch represents the “function shapes form” philosophy that powers the core of Bell & Ross in every millimeter of its powerful utilitarian design.
The only thing it can’t resist is the ever sharpened blade of WatchMaxx’s special pricing. You can buy yours today at a 22% discount.
Bell & Ross is a brand that’s risen quickly in the world of luxury watches, and their eye-catching designs and incredible build quality make it easy to understand why. Feel free to browse our entire catalogue of in-stock pieces. You’re bound to find one that's perfect for you and your many adventures yet to come.